When Brazil’s Pindorama brand creators finalized the formulation of their newest spirit, Cobra Coral Cachaca, they called upon creative partners Oveja&Remi to create a memorable packaging platform that would appeal to both seasoned and new Cachaca drinkers. The result is a brand and packaging platform with the potential to pave the way for Brazil’s national spirit to share its rich history, passions, and flavors with the world. Adorned with South American deity-inspired illustration on a simple yet eye-catching label, Cobra Coral became the new Cachaca with an old soul.